Assignment #5

This is your final assignment of the course

Adventure/Eco/Nature Tourism Branding Assignment

Vancouver Island has many companies from whale watching, hiking, surfing, fishing, snowboarding, kayaking, canoeing, sailing, zip line and bird watching tours.

DO the following and put into a PowerPoint or use google slides – but convert to pdf

Define, explain and illustrate the following:

Eco Tourism

Adventure Tourism

Nature Tourism

Find 3 companies in the above space on Vancouver Island – What is their name, brand, logo, slogan?

What services do they offer , where are they located and pricing if given?

Find 3 companies in the above space, Anywhere in the world – What is their name, brand, logo, slogan?

What services do they offer, where are they located  and pricing if given?

Create your own Eco/Adventure/Nature Tourism brand – pick an activity that can be sold as a tour and then do the following:

Pick a Location – Anywhere in the world

Come up with a Cool Name

Slogan

Design a Logo

Create a tour package itinerary for one day. Outline the day for the customers. 

Come up with a good price point.

Create a Print Ad

Create a Billboard

Create a flier – 20 x 8 cm (approx) – like those you see on the Ferries, some samples on the walls of 912 – Put your logo, name, location etc on front, your day itinerary and price on the back

Company clothing – hat, hoodie, shirt

Swag – 3 items, keychains, pens, mugs etc. put your logo on

Company vehicle – completely branded

Bonus: Coming soon