MARKING
Digital Nomad Assignment Rubric (100 marks)
- Name/Logo (10 marks)
- Logo Design (4 marks)
- Logo Creativity and Relevance (3 marks)
- Name Choice (3 marks)
- Home Page (20 marks)
- Design and Layout (6 marks)
- Visual Appeal (5 marks)
- Navigation and Usability (5 marks)
- Content Clarity and Relevance (4 marks)
- Sponsorship Page (10 marks)
- Information Clarity (3 marks)
- Sponsorship Opportunities Description (4 marks)
- Visual Presentation (3 marks)
- Content Page (20 marks)
- Quality and Relevance of Content (7 marks)
- Engagement and Interactivity (6 marks)
- Visuals and Multimedia Integration (5 marks)
- Consistency with Theme (2 marks)
- Services Page (20 marks)
- Service Offerings and Descriptions (7 marks)
- Pricing and Packages (6 marks)
- Service Benefits and Features (5 marks)
- Call-to-Action (2 marks)
- SEO (Search Engine Optimization) (10 marks)
- Keyword Optimization (3 marks)
- 100 WORD SITE Description/Keywords (5 marks)
- Page Load Speed and Mobile Optimization (2 marks)
- Other Pages (10 marks)
- About Us Page 5 marks)
- Contact Page (5 marks)
Final Presentation Rubric (100 marks)
- Business Plan (70 marks)
- Clarity and Structure of Business Plan (15 marks)
- Executive Summary (5 marks)
- Business Goals and Objectives (10 marks)
- Market Analysis (10 marks)
- Financial Projections (10 marks)
- Marketing and Sales Strategy (10 marks)
- Operations and Management Plan (10 marks)
- Colour Scheme, Alignment, Spacing (10 marks)
- Images (10 marks)
- Relevance of Images (3 marks)
- Visual Appeal (3 marks)
- Consistency with Presentation Theme (2 marks)
- Image Quality (2 marks)
- Company Clothing (10 marks)
- Design and Logo Integration (4 marks)
- Clothing Quality and Durability (3 marks)
- Alignment with Branding (3 marks)
- Swag (10 marks)
- Swag Variety and Appeal (4 marks)
- Integration with Branding (3 marks)
- Creativity and Uniqueness (3 marks)