bmclatchie@sd69.bc.ca
Email for work submissions and questions
Entrepreneurship?Marketing 11/12
DIGITAL MARKETING PLAN
Create a digital marketing plan for my ONLINE SKATEBOARD business
Name MAC BOARDS
Products we sell – SKATEBOARDS, DECKS, WHEELS, GEAR
Location – PARKSVILLE, BC BUT SHIP GLOBALLY
Pricing – $100 – $300 FOR BOARDS, $50 – $100 FOR DECKS, WHEELS AND GEAR
Domain Name – MACBOARDS.COM
“Please define the ideal customer profile for my business in [industry/niche]. Include demographic information, psychographics, interests, pain points, and purchasing behavior.”
“What are the best digital marketing objectives for a company in [industry] with goals to increase sales, improve brand awareness, and engage customers?”
“Can you analyze the top 5 competitors in the [industry] and provide a summary of their digital marketing strategies, including SEO, content marketing, social media, and paid advertising?”
“Based on my business in [industry/niche], recommend the most effective digital marketing channels (SEO, content marketing, social media, email, PPC, etc.) and explain why each is suitable.”
“Please suggest a content strategy for my brand in [industry] that focuses on blog posts, videos, infographics, and social media. Include specific content types, formats, and topics that will resonate with my target audience.”
“What are the most effective SEO strategies to increase organic traffic for a website in the [industry/niche]? Please suggest on-page and off-page tactics, keyword research, and technical improvements.”
“How can I build an engaging social media marketing strategy for platforms like Facebook, Instagram, and X to increase brand awareness and drive traffic to my website?”
“Create a paid advertising strategy using Google Ads and Facebook Ads to generate leads and drive sales for my business in [industry]. Include budget allocation, target audience, ad formats, and metrics for tracking success.”
“Develop an email marketing plan for a business in [industry]. Include strategies for building an email list, segmentation, campaign types (e.g., newsletters, promotional emails), and KPIs to measure success.”
“What are the key performance indicators (KPIs) and metrics I should track to measure the effectiveness of my digital marketing strategy? Include tools for tracking performance across different channels (e.g., Google Analytics, social media insights, email open rates).”